The PR Guy's Blog

Online Communications & Media Relations

Social Media Platforms '101'

Thursday, November 16, 2017

Technology and social media are great! Problem is, with a commercial ocean out there swarming with new business, there is temptation to go with every 'fish finder' on the market. Wrong! Yes, the opportunities to use social media to raise brand awareness are  .. MORE HERE

10 Quick & Easy PR Ideas

Friday, February 17, 2017

THERE are hundreds of ways to raise your business, community or event profile. Here's just a few, which require little in the way of investment - just your time and enthusiasm. 1) Write a guest blog for someone who is in front of your ideal audience 2) Film y .. MORE HERE

Designing a Logo?

Tuesday, May 17, 2016

Designing a new logo? Easy right? Think again. When it comes to crafting a visual identity there’s more to it than just putting your name inside a square and saying ‘that’s good enough’ Your logo is often the first .. MORE HERE

Working From Home Businesses

Wednesday, May 11, 2016

Where a small at-home business was once the stuff idealistic dreams were made, it has since become much more mainstream with the Bureau of Statistics suggesting freelancers now make up around 15% of the workforce, compared to only 7% just 15 years ago. Coming .. MORE HERE

Starting A Small Business?

Thursday, March 17, 2016

WELL I guess you can't exactly start a large business - or can you? From small acorns mighty oaks grow. If starting your own business feels like a gamble, you are probably right. There are no guarantees in life. But as Albert Einstein once said; "A pers .. MORE HERE

Handling Social Media

Friday, March 11, 2016

MYTH and hearsay - like the fabled Loch Ness Monster or alien abductions - there's part of you that wants to believe and then there's the rational. Social Media is no different. While businesses and consumers use online platforms t .. MORE HERE

Starting Out In Online Marketing?

Wednesday, March 09, 2016

SO, you're just getting into online marketing and have no idea where to start - afterall the www is a massive black hole where information is sucked in and if you aren't continually moving with it - your marketing plans as well. It sounds logical, but never forg .. MORE HERE

Creating Great Content for Your Website

Tuesday, March 08, 2016

SO, you've just spent a motza on an all singing, all dancing 'bells n whistles' website - that looks great and really zings - but . . . . Did the developer you used to build the site mention the importance of 'content'? Yes . . . content! That much maligned .. MORE HERE

Personal Branding

Monday, February 29, 2016

WHAT is 'Personal Branding'? Well, in it's simpliest terms it's what people are thinking and saying about you (when you're not around) - and it's a huge buzz term at the present time. It's an important concept to grasp and manage if you have any intent .. MORE HERE

5 Marketing Tips for Small Businesses

Wednesday, February 03, 2016

WHETHER you're a multi-national or a start-up, positioning & branding are paramount to your success - so it's important to get things right from Day 1. . . . the good news is you don't need too much other than common sense, a little nous and vigilan .. MORE HERE


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