The PR Guy's Blog

Online Communications & Media Relations

PR v Marketing vs Comms

Sunday, February 26, 2017

WITHOUT doubt, there's one question which constantly raises its head when it comes to client briefs, and it goes something like this . . . "Oh, I didn't realise there was a difference between PR, Communications and Marketing - we thought it was all the same thi .. MORE HERE

10 Quick & Easy PR Ideas

Friday, February 17, 2017

THERE are hundreds of ways to raise your business, community or event profile. Here's just a few, which require little in the way of investment - just your time and enthusiasm. 1) Write a guest blog for someone who is in front of your ideal audience 2) Film y .. MORE HERE

Social Media

Tuesday, November 29, 2016

WE are enamoured with social media. It is the generation paradigm media shift of our time - and takes up a disproportionate amount of not just our day but our lives. Nothing in our lifetime has quite been as significant in changing the world, how we communic .. MORE HERE

DiSC Profiling

Tuesday, July 12, 2016

DiSC and DiSC assessment is a powerful (yet simple) tool used by millions each year to improve their work, personal and communicative approach to life. Its functionally a non-judgemental tool to help individuals assess their behavioural differences and offers us .. MORE HERE

Starting A Small Business?

Thursday, March 17, 2016

WELL I guess you can't exactly start a large business - or can you? From small acorns mighty oaks grow. If starting your own business feels like a gamble, you are probably right. There are no guarantees in life. But as Albert Einstein once said; "A pers .. MORE HERE

Getting Media Attention

Wednesday, March 09, 2016

WE'VE all had them - that light-bulb moment when you think to yourself - wow - now there's a great idea for a promotional stunt. Well don't discount the idea. A well-planned stunt can be a great way to connect with not only a wider audience but customers as well .. MORE HERE

Personal Branding

Monday, February 29, 2016

WHAT is 'Personal Branding'? Well, in it's simpliest terms it's what people are thinking and saying about you (when you're not around) - and it's a huge buzz term at the present time. It's an important concept to grasp and manage if you have any intent .. MORE HERE

Sport's 'Best Kept' Secret

Monday, February 01, 2016

WHEN it comes to the Australian sport psych they delivered two thirds of the nation's medals at the 2012 London Olympics, are in elite company when it comes to basketball, soccer, cricket, hockey and surfing - yet their names (and collective bank accounts) are virtually  .. MORE HERE

Animals Are Taking Over Social Media

Wednesday, January 27, 2016

They are everywhere! They have their own Youtube channels - they have their own animated GIF's on Tumbler - they command some of the most followings on Facebook - they even have their own Best Of shows on television. Yes, Animals are taking over Social Media!  .. MORE HERE

Smartphone the most used medium? Think again . . .

Monday, January 04, 2016

When you think of Millennials and media, the first thing that pops in your head is probably a smartphone. Then you may think of a tablet or a laptop. Or maybe one of those cool connected TV devices, such as the Amazon Fire TV Stick or Google Chromecast, or  .. MORE HERE


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